Active for Life is a Canadian not-for-profit social initiative founded by B2ten. We are a national initiative created to help parents give their children the right start in life through the development of physical literacy.

We connected the pieces of the puzzle and reached the following conclusions:

Physical literacy is one simple solution to help kids become more active, healthy, and successful for life.
Parents need direction, education, and inspiration, but mostly they need practical solutions.
Parents are the gatekeepers of their kids' activities, and the enablers of life-long habits.

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